The open call invited all the participants to go back to the basics of colour photography and videography, and share their visuals (images, videos, animation, etc) centered round the simple palette of red, green and blue on Instagram with #BEOPENinRGB hashtag.

The RGB colour model was developed based on the theories of trichromatic color vision that first appeared  mid-19th century. Already in 1861 the first ever permanent colour photograph was taken by J.C. Maxwell  using three filters, specifically red, green, and violet-blue.

The winner of #BEOPENinRGB open-call is Butron Delcastel, a street artist from Spain. His image of an owl painted with fluorescent spray has been chosen by the jury comprised of the BE OPEN Community members. The winner will now receive the prize of €300!